Mapping digital media: digitization and media business models

By Ntombi Phakathi

The article highlights a number of developments which are reforming the way media is produced, distributed, sold and consumed. Economic forces, digital migration and consumer behaviour changes have pressured current business models thus forcing media houses to form partnerships.

http://www.soros.org/initiatives/media/articles_publications/publications/mapping-digital-media-digitization-media-business-models-20110721/OSF-Media-Report-Handbook%2520Digitization%2520and%2520Media%2520Business%2520Models-final-07-18-2011-WEB.pdf

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