How media companies use mobile media

Link and summary by Madalitso Ziba.

Through its partnership with the Blue Ocean Operating Management in Burma, Asia, the BBC provides its audio bulletins and special bulletins for breaking news to mobile phone users. The two further agreed to launch the BBC’s Burmese news SMS which will see people getting short text news updates from the BBC.

http://www.bbc.co.uk/mediacentre/latestnews/2013/burmesemobile.html

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