Summary and link by Soraiya Shah

In 2011 the United Nations, made a statement that said more than four million Kenyans are threatened by starvation in the region’s worst drought in 60 years. In response to this Kenya’s largest mobile operator, Safaricom, alongside other corporates and the public got together under the banner of ‘KenyansforKenya’.

The imitative was one of the most successful on a global scale with individuals and corporates able to donate as little as Ksh.1 or more to the fund via MPesa or via their banks…


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